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Home » News » FedEx, CSK unveil digital film ‘Every Out-of-the-Box Business Idea Needs a Box’

FedEx, CSK unveil digital film ‘Every Out-of-the-Box Business Idea Needs a Box’

Jessica BrownBy Jessica Brown Business
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Federal Express Corporation (Fedex), the world’s largest express transport company, presented its latest digital Fedex – Chennai Super Kings (CSK) on Monday in India with three of the CSK players: Mahindra Singhanjin.

Titled ‘The Fedex Factor – Powering Bold Business Ideas’, the film is a tribute to the businessmen of India. The film attracts a parallel between the resistance of Cricket players and the determination of entrepreneurs.

“Our several -year association with CSK allows us to connect with millions of Crick’s passionate fans while reinforcing our commitment to empower companies,” said Nitin Navneet Tatiwala, Vice President of Marketing, Air Network and Client Experience, Middle East, Indian Subcontinent and Africa, Fedex. “Just as the success in Cricket requires resilience and strategy, and the entrepreneurship does. Each business idea outside the box needs adequate support to take shape, and we are proud companies convert bold visions actually.”

Posted on April 14, 2025

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